Welcome to Sustain


Sustain is a new way of thinking about fashion.

Sustainable fashion without the massive price tag.

Clothes that make you feel confident without having to bare all.

A brand that is willing to support other designers and creators without the expectation of something in return or an air of competition.

Born out of a desire to create a kind and supportive network that tackles the issues of low self esteem, we hope to bring content and clothing that can help women feel strong and confident. We also intend to do our bit for the earth by keeping production in the UK and using up fabrics instead of causing waste.

The name Sustain was chosen due to its perfect dictionary definition which means to “Strengthen and support mentally and physically.” This perfectly sums up what Sustain is all about.

Sustain the earth, strengthen yourself, support others.

Visit the ‘About’ page to read more.